Blogs: "It's a scary thing for the Communications Department"

This is one of the quotes you can read (for those who read French) in the special report on Blogging just published by Le Journal Du Net a leading French internet publication.

 

The report has some very good insights on several topics like:

 

• "Brand Blogs, pioneer case studies"
• "Blogs and open publishing, the legal side"
• "5 tips to create a corporate blog"
• "15 questions to Hernan Casciari - author of the best blog in the world"
• "Case studies from Sun, IBM, Expedia and Microsoft"

The story also contains interviews with Loic Le Meur and Mena Trott from Six Apart. Cyril Fievet from Pointblog has also been interviewed.

 

For those of you who understand the language of Voltaire, a good read...

 

 

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